Dashing Mom at Gateway Gallery |
Gateway Gallery celebrated the second year of its “SiningSaysay:
Philippine History in Art” exhibit by launching a digital interface that
utilizes augmented reality (AR) to recount Philippine history and make it more interesting
to an increasingly digital-savvy generation.
On February 22, the Gallery launched “SiningLakbay: Philippine History in Augmented Reality,” a project
that marries art and technology to give visitors a more enhanced experience of
its long-term collection.
This will be the welcoming arts, it includes the instructions on how to enjoy the gallery, The book that they are selling, and the logbook for guest. |
The event was attended by guests of honor like Mrs. Judy
Araneta Roxas, president of the J. Amado Araneta Foundation president and vice
chairman of the Araneta Center, Inc; Manolo Roxas, grandson of Philippine
president Manuel L. Roxas; Binibining
Pilipinas Charities, Inc chairperson Stella Marquez-Araneta; esteemed painter
Betsy Westendorp; Divina Gracia Pascua, OIC of the
Culture and Tourism Affairs Office; Dinky Soliman, former DSWD secretary; as
well as BInibini queens Nicole Codroves, Jennifer Hammond, and Nichole Manalo;
and 2016 Miss International Kylie Verzosa.
During the event, guests were able
to test the AR feature and were encouraged to go around the Gallery to
experience it first-hand. Ten DOT-accredited history teachers from various
Quezon City schools served as Gallery Guides.
Art and AR
The “SiningLakbay”
project is a product of careful and creative implementation spearheaded by artists,
filmmakers, historians, curators, editors, and technology providers.
It aims to be a platform for gallery guests to have a more
enriched experience of “SiningSaysay,” a collection of 30 large history paintings
that resulted from the collaboration between the University of the Philippines
and the Araneta Center. “SiningLakbay” also aims to create awareness of history
among the youth by appealing to their interest in digital technology.
To Gallery visitors a more immersive experience, 10
paintings from the collection will “come to life” on their WIFI-enabled digital
devices like mobile phones and tablets using the Layar app that can be
downloaded for free (on iOS and Android). Users will then be able to scan the
selected paintings on their device to watch the video and hear the narration on
chapters of Philippine history.
The videos are accurate historical accounts of events
depicted in the paintings. Each video lasts roughly three minutes, with the whole
tour lasting about 30 minutes total.
This launch is just the first phase of an even bigger
project of making all 30 paintings in the collection AR-enabled.
Some information about the Gallery |
Gateway Gallery: Here
and now
Gateway Gallery opened on November 21, 2014. Its long-term
exhibit, “SiningSaysay: Philippine History in Art,” opened to the public on
Feb. 18, 2015.
The SiningSaysay artists are: Junyee, Benjie Cabangis, Randy
Solon, Bim Bacaltos, Jonal Salvosa, Ding Hidalgo; brothers Simkin and Vincent
de Pio with their father Gig de Pio; Janice Young, Aileen Lanuza, Romy
Mananquil, Don Artificio, Grace Alfonso, Norman Dreo, Cris Cruz, Romy Carlos,
Norly Meimban, Julius Samson, Michael Velasco, Neil Doloricon, Adi Baen-Santos,
Ben Infante, Angel Cacnio, Grandier Bella, Dennis Dasco, and the late Abdulmari
Asia Imao, National Artist for Visual Arts.
In over two years of operations, the Gallery has grown its
art collection to 50 artworks donated by various artists. Attendance has also
risen to an average of 200 visitors a day in the same period.
Last year, it received an accreditation from the Department
of Tourism.
The Gallery will continue to expand its horizons this year,
providing artists a home to hone and showcase their craft, and giving the
Filipino public a haven of learning and creativity. Projects lined up for this
year include: the Reading Nook, a
mini library for all ages, highlighted by story-telling sessions for kids in
partnership with Adarna Publishing; and Bravo
Weekend, which showcases Filipino culture through music and dance.
With its vision to make arts and culture accessible to
ordinary Filipinos, Gateway Gallery will continue programs that introduce arts
to young children, holding art workshops for hobbyists, portrait sketching
sessions for professional artists, and hosting talks by artists and historians.
Located at the 5th level of the Gateway Tower at
the Araneta Center, Gateway Gallery is free to the public and is open Mondays
to Sundays from 10am to 7pm. It is supported and managed by the J. Amado
Araneta Foundation, the CSR arm of the Araneta Group.
I was invited to witness a new adventure and rediscover also relearn our Philippine History, but this is not just an ordinary Painting Gallery but this i a unique one. It includes Augmented Reality (AR), where user needs to download the app Layar on their phone , connect the device to the internet and discover a hidden story in each of the paintings.
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